Bish End-to-End Fulfillment

Video

Bish End-to-End Fulfillment

In this video, our President & CEO Jerry Fox explains the advantages Bish Creative can offer you with our E2E Fulfillment services.

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Bish End-to-End Fulfillment – transcript

Hello again. My name is Jerry Fox, president and CEO of Bish Creative. Many people ask me, what is the secret ingredient to Bish’s success? I say, it can be summed up in one word, and that is trust. For over 65 years, Bish has been the trusted source to many CPG companies and brands, and over the last 10 years, we have become the trusted source to numerous companies for our end-to-end solutions. This is where we provide total solutions, such as warehouse management, consolidated freight, inventory management, print services, branded merch, specialty packaging.

We made over 500,000 VAPs this year alone as well as events and exhibits. Why? Because, we are trusted by these major brands and companies to deliver on these main principles: excellent communication, cost efficiencies/savings, prompt and reliable services (we call it concierge services), state-of-the-art ordering portal and excellent customer service. We have started out small with every major company and have grown into their trusted source.

Our philosophy is simple. We seldom, if ever, say no. So as we adapt and change in the business world, feel free to try out these new and reliable services. Trust me, you’ll be very pleased and very satisfied. Till next time.

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Where is Bish Creative going in 2023?

News

EuroShop

February 26th – March 2nd
Dusseldorf, Germany

February 26th – Jerry speaking at 12:30 about Multi Channel Marketing
February 28th – Jerry speaking on Sustainability at Euroshop

Shop! Marketplace

April 25th – April 27th Autin, Texas

BOOTH 523

RICE (Retail Innovation Conference & Expo)

June 13th – June 15th
McCormick Place
Chicago, Illinois

Path to Purchase Institute LIVE

November 7th – November 8th
St. Louis Missouri

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3 Reasons Brick & Mortar Stores will Thrive in 2023

News

3 Reasons Brick & Mortar Stores will thrive in 2023

Despite the pandemic seeming like a major setback for brick & mortar stores, the return to normal hasn’t made in-person shopping obsolete, it’s just changed to better suit the current environment. With 2023 looking to be the first year without pandemic restrictions, let’s see how physical storefronts are adapting to our new environment.

Availability & Convenience

While seeming like the one thing that makes online shopping easier than in-person shopping, there are some major conveniences that give an important advantage to brick & mortar stores over online shopping. Brick & mortar stores have adapted to the new commerce environment by incorporating elements from online retail, forming a new type of strategy called “phygital”.

Phygital is a new marketing strategy that seeks to combine the best parts of digital and physical shopping to enhance the overall experience. A great example of phygital is in-store pickup, where a product is purchased online beforehand and the customer goes to the store themselves to pick it up. This has the advantages of both the ease of purchasing something online and the ability for the customer to receive the product the same day they purchase it. Since the supply chain issues from the pandemic still have yet to be solved, leading to numerous delays and issues with shipping, the ability for customers to reliably know that the product they want is in stock and they can have it today is a huge advantage to physical stores.

Building Store Loyalty

An interesting trend of recent years has been online focused brands opening in-person retail locations. Amazon, for example, has started opening up physical locations such as Amazon 4-Star and Amazon Fresh. The reason for this is that online shopping doesn’t have as strong customer loyalty when compared to brick & mortar. This is for a variety of reasons: the ease of switching to a different online store, the lack of personalization with most online storefronts feeling “samey”, and the lack of customer experience that forms the connections between brands and the consumer. Many online stores have begun to open physical locations to help create brand awareness and loyalty amongst consumers.

The Irreplaceable In-Person Experience

Another reason that in-person shopping will remain is the exclusive benefits provided by shopping in-person. Mainly, the ability to directly feel products and the help provided by in-store employees.

The ability to directly touch products is a major advantage for in-person shopping. According to some studies, consumers are more likely to purchase something if they have the opportunity to hold it themselves. This is especially important for certain products such as clothing, as experiencing the look and feel of an article of clothing allows the consumer to better determine if they like it and are willing to make a purchase.

In addition to that, physical stores have an advantage that is near-impossible to replicate online, the ability to interact with employees to ask questions. While many online stores offer help through text chat, they can be unreliable for a variety of reasons. Sometimes there can be long waits between asking a question and receiving an answer, and sometimes you may not even be talking with a real person, instead conversing with a bot. In-person shopping has none of these downsides, as almost every brick & mortar store will have employees who can answer any questions you might have. Being able to converse with someone face-to-face will not only allow you to easily find the answers to your questions, but will also provide enjoyment to the customer from the connection they form with the salesperson.

In a post pandemic world, despite the popularity of online shopping, consumers are craving physical storefronts more and more. The key difference now is that brick & mortar stores can apply a “phygital” strategy of both incorporating lessons from online stores to enhance the in-person experience as well as providing experiences that are impossible to replicate online. Brick & mortar isn’t going away any time soon, it’s just adapting to our rapidly changing society.

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Bish Holiday Classics

Video

Each week we will be sharing a few of our favorite holiday displays in hopes of inspiring you and your brand with seasonal creativity.

 

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Get Inspired

Video

Each week we will be sharing a few of our favorite displays in hopes of inspiring you with creativity for not only yourself but your brand.

 

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Check out these upcoming events!

News

We are proud to sponsor the 2022 PAVE student design challenge this year! This year’s client is Frito-Lay! Students are to design a local iconic thematic display for select Frito-Lay products. We are excited to see how these creative students perform!

Path 2 Purchase Live is back! Join us October 18th – 20th in Chicago! The PAVE contest winners display will be on display. We’re so excited for this show!!

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Check out our SHOP! OMA Award Winners!

News, Video

The 2022 SHOP! OMA Award Winners have been announced!

If you missed the 2022 Shop! OMA Awards in person, we missed you too. We are extremely proud of our amazing design and engineering teams. Congratulations on winning 4 Gold, 3 Silver and 1 Bronze! It is wonderful to share these awards with our amazing clients and vendor partnerships. We love making these retail displays come to life.

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Bish Creative – Retail Insights #26

Video

Retail Innovation Conference & Expo
Retail Insights #26

We can’t stop thinking about how great the Retail Innovation Conference & Expo was! We had such a blast this year showcasing everything we have to offer from interactive to simple table-top displays. Now is the time to take your brand to the next level!

This month’s topic is our recap on the Retail Innovation Conference & Expo.

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Retail Innovations Conference & Expo – transcript

Rick Fox: Greetings, My name is Rick Fox, Vice President and Business Development for Bish Creative.

Ray Gottschalk: Hi, I’m Ray Gottschalk, I am Vice President of the west, based in Southern California. I am also the newest member of the Bish team and I was really excited to be able to attend the Retail Innovation Conference and Expo. I have been doing these retail expo’s and conferences for a long time and pre-pandemic in 2018 and 2019, you really started to see attendance dropping not a lot of excitement. So going into this show, I didn’t know what to expect and I was really, really excited to see the crowds come back. You saw a wide range of companies both brands and retailers from all across the United States and everybody that was there was really engaged. It was refreshing to be, you know live again with people. All around a great show.

Rick Fox: Bish is so excited that these in-person events have come back. It was refreshing to be actually meeting people shaking hands, given hugs and getting to know and build relationships. Grow the relationships that we already have and meet some new people to begin building those relationships.

Ray Gottschalk: One of the things that I noticed was that attendees were genuinely excited to see what was going on in the physical retail world and they got a good taste of that in the Bish booth. At the show itself there were a lot of software companies, AI, there were social media amplification companies, a lot of digital stuff going on. So when attendees got to our booth and they were able to see what they could do to create engagement with shoppers in that kind of physically unique retail way, they were really excited to hear more about how Bish could help them engage shoppers and create that immersive experience.

Rick Fox: The genuine excitement that everyone had when they came past our booth, seeing the interactivity, getting engaged with how our team gives you that unique brand identity that every brand deserves, not every brand is the same. So, let our team take your brand and get it noticed out there, get off the shelf, get out there where people are gonna be engaged and wanna purchase that and make that experience for the consumer.

Ray Gottschalk: We had some really fun and exciting displays in our booth. One of the things we wanted to do was give attendees a chance to see how they can engage shoppers in today’s retail environment and we had a wide range of experiences for them to check out.

Rick Fox: The experience that we shared with everybody that attended the Retail Innovation Conference Expo was fun. The retail experience is meant to be fun. At Bish that’s what we create. So we want to be your partner and make that engagement with the consumer to draw them to your brand which has its own unique identity. As brick and mortar continues to open up and will soon thrive, we hope to see you there soon. Thank you.

 

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Catch us at Retail Innovation Conference

News

We’re excited to be showcasing at the 2022 Retail Innovation Conference & Expo!

This fun show is a great way to learn more about what Bish has to offer for your next retail display.
Get a chance to also learn from keynote speakers including: Vera Bradley, Target, Walmart, Ring, and Coach.

Make sure to stop in for this session with Jerry Fox: Thursday, May 12 2:15 – 2:45 PM Central

The Details
Where: McCormick Place, Chicago
Expo Hall Times:
Wednesday, May 11th: 9:00 AM – 6:00 PM
Thursday, May 12th: 9:00 AM – 3:00 PM
Booth: #825

RSVP to our Booth

Let us know you’re coming

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    Bish Creative – Retail Insights #25

    Video

    The world always looks brighter from behind a smile!
    Retail Insights #25

    Be the reason someone smiles today. In this latest Retail Insights, President/CEO of Bish Creative, Jerry Fox, discusses how important a company’s people, culture and attitudes are to being successful. Today, we are focused on the smiles of the Bish Creative team. We are extremely thankful for and proud of everyone.

    This month’s topic is focused on Smiles of the Bish Creative Team

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    Smiles –  transcript

    Jerry Fox:

    Hello again, my name is Jerry Fox, President and CEO of Bish Creative Display. For the last 24 months, we have all lived by the phrase, “The eyes have it.” Today, as we enter back into society and the public, we need our smiles to shine. What makes a great company is its people, its culture and its desire to be successful. What makes Bish Creative Display successful is our team. Today we focus on the team and although the eyes have it, these smiles will shine.

    Today I want you to meet the Bish team. We have met. We have laughed. We have worked and we have smiled. From design to production, everyone in our company does everything with a smile. So let’s get out there, enjoy the world around us. Have you noticed the shopping malls and shopping centers of today, the parking lots are filled and the products are flying off the shelf. Retail sales grew in the last couple of months. Restaurants are back to capacity. So please make sure you treat their staff accordingly and reward them accordingly with tips. Churches, as well as concerts, weddings, and other life-changing events and lifetime events are back and we’re enjoying ’em to the highest possibilities. Sporting events, baseball is back. Those are the opportunities that we need to go out there and enjoy life and make those smiles shine. As we come back to the office, meetings, conferences, conventions, make the world around you smile. Our team at Bish, around the entire world that we encompass, much like you, have endured a lot of strife, concern, compassion, and passion. Virtual meetings will probably never go away but perhaps grabbing a coffee with a co-worker is in your future. But regardless, the eyes have it, but we need to make those smiles shine. Enjoy the smiles, till next time.

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    Ok, you asked for it!

    Prepare to be blown away!

    Give us some info & we’ll get started!

       

      Get ready to win some awards!

      Ok, you asked for it!

      Prepare to be blown away!

      Give us some info & we’ll get started!

         

        Get ready to win some awards!